Strategic planning is a systematic process that helps an organization explore where they have been, where they are now and where they want to go. The organization takes the time to truly envision a future and then works to translate that vision into the practical steps it takes to get there. My approach to planning is to find the unique strengths of the organization through both internal and external conversations and surveys so that the best options are laid out as well as the most effective pathways to reach the three to five year vision. I make sure that the report is simple and easy to use so that it does not remain on the shelf when we are done. Last, part of my package is an offer to return in one year as a “tune-up” and help to ensure that the plan is practical and usable and does not simple sit on the shelf.